Digital channel revenue surged 20% year-on-year, now representing 39% of the group’s gaming revenue as the company continues its strategic shift toward online offerings.

The Switzerland-based lottery operator reported total revenue of €8.79bn for the year ended 31 December, a 12% increase from the previous year.

Gaming revenue also grew by 12%, with strong performance across most markets on a constant currency basis.

Allwyn highlighted that its strong performance throughout the year continued into the fourth quarter, with Allwyn achieving double-digit growth compared to the same period in 2023.

Adjusted EBITDA rose 4% to €1.55bn, maintaining a robust margin of 38.6% despite profitability challenges in the United Kingdom.

The UK market saw lower returns following the introduction of a new incentive and profitability mechanism when Allwyn began operating the National Lottery under a new licence in February 2024.

Allwyn CEO highlights strategic progress

Allwyn CEO Robert Chvátal said: “2024 was another year of record financial performance and strategic progress, as we continued to execute our growth strategies successfully.”

Chvátal argued the company’s revenue result for the year was attributable to growth in its digital channel, the strength of its product portfolio and its focus on bringing “best-in-class” content to customers.

Capital expenditure increased significantly to €255.8m in 2024, up from €102.1m in 2023, primarily due to investments in transforming the UK National Lottery operations. Net debt stood at €3.37bn as of 31 December, representing a net debt to adjusted EBITDA ratio of 2.2x, unchanged from the third quarter.

Allwyn also announced a new financing initiative, with plans to issue a €450m euro-denominated term loan B, alongside a $100m add-on to its existing USD term loan B due in 2031.

The company explained the transaction will be leverage neutral, with proceeds used to repay existing debt, fund general corporate purposes and cover transaction expenses.

Chvátal added: “The new year has started well, and Allwyn is well positioned for 2025 and for the next chapters of its growth story.”